Course Information

  • Skill Level: Beginner

    This beginner-level workshop is designed for photographers who are interested in getting started in the volume sports business or have less than 5 contracts.

  • Class Duration: 14 hours

    14 hours of live discussions, video lessons, and individual assignments

  • MARCH 22 – 25

    This class will be March 22 – 25.

Learn the basics of sports photography

This beginner-level workshop is designed for photographers who are interested in getting started in the volume team and individual sports photography business

  • Understand what is important to coaches, parents and athletes and why they need a photographer

  • Effective sales methods to help you make $4,000 in a single morning.

  • What you need to do when preparing for picture day

Course curriculum

  • 1

    Before Class Begins

    • A message from your instructor

    • Next steps

    • Before you go...

  • 2

    Understand the business of volume sports

    • Overview

    • Learn the different types of sports photography

    • What is Volume?

    • What is the business model of youth team sports photography?

    • Chapter quiz

    • Homework

  • 3

    How to get a sports league contract

    • Overview

    • Where to find a league

    • How to approach a league

    • What to say in your board presentation

    • What every good contract should include

    • Chapter Quiz

    • Homework

  • 4

    What do youth athlete parents want?

    • Overview

    • Packages + Options

    • Prints + Digitals

    • Graphics + Templates

    • Different selling me

    • Chapter Quiz

    • Homework

  • 5

    Effective sports picture day sales methods

    • Overview

    • Overview of the different types

    • Flyer + Online

    • How to manage late orders

    • Picture day marketing best practices

    • Chapter quiz

    • Homework

  • 6

    What you need to do to prepare for picture day

    • Overview

    • What gear to bring

    • Pick your location

    • Point of sale setup

    • Data management

    • Chapter quiz

    • Homework

  • 7

    Understand when to knockout

    • Overview

    • KO technology

    • Features and benefits of KO

    • Virtual Teams

    • What to do if you need to KO

    • Chapter quiz

    • Homework:

  • 8

    Winning the hearts and minds of coaches and directors

    • Overview

    • Fundraising

    • Banners

    • Team Appreciation

    • Chapter quiz

    • Homework

  • 9

    How to scale for success

    • Overview

    • Business planning

    • How to stay organized

    • Workflow

    • Vendors and partners

    • Preseason preparations

    • Chapter quiz

    • Homework

  • 10

    Next Steps

    • Summary

    • Next Steps

    • Before you go...


  • Will I be able to replay afterwards?

    Yes! All registrants will have access to a replay of the lessons (not group discussion sessions) for six full months afterward.

  • What if I took a similar class before?

    All courses have been updated and restructured to provide the most effective and relevant information. If you need a refresher, you are welcome to take the course again. If you aren’t sure, we recommend reviewing the list of lessons covered and to watch this video.

  • Can my colleague join me?

    For our virtual courses, if you are able to gather in ONE location then, only one registration is needed to take the course. However, only the person(s) registered will be allowed access into the online group discussions and be able to participate in the homework assignments. For our in person classes in June, each attendee will need a separate registration. Group rates available for 3 or more for our in person classes.

What are you waiting for?

Leagues are signing contracts for next year's picture day contract now. It could be with you.